Mahindra recently took back a Thar from its owner who was tarnishing its image by obeying all traffic rules
Fauxy sources suggest that “while buying a Thar, Mahindra assumes that Thar owners will not only rash drive without caring for other people’s lives, but they’ll also record and upload it on their social media to maintain Thar’s image. But when this particular owner failed to do so, Mahindra immediately seized his Thar“.
This is not the first time a brand has done this. Back in 2023, bike company KTM took back its bike after its owner was caught driving carefully with sensible dressing sense and no hair color.
