“Guys kabhi kabhi ghar ka khana bhi khana chahiye” tweeted Zomato. With this, it set the social media interaction ball rolling and top brands like Youtube, Amazon, The Viral Fever, Mobikwik, etc followed suit. However, the enthusiasm was not only limited to social media, but extended to their operational activities as well.
A while back, the food delivery app Zomato had landed itself in controversy for delivering food that was previously eaten/tasted by the delivery person. Since then, Zomato has become a household name when it comes to used products. Several reports across India started cropping up, wherein people reported how brands are now emulating Zomato’s day-to-day operation.
A user complained about how he ordered a set of dentures for his grandmother and Amazon delivered a set of previously used teeth to him. Takin a cue from the cockiness of Zomato, Amazon replied:
“Jhootha khaane se pyaar badhta hai toh jhootha chabaane se kitna pyaar badhega socho!”
Another user complained how Uber charged him for a solo trip but forcibly made him travel in a shared drive. To which Uber support’s response was:
“Yunhi kat jayega safar saath chalne se. Ke manzil aaegi nazar saath chalne se!”
Things went out of hand when a Tinder user filed an FIR over the app’s unprofessionalism. The dating app which is used mostly by married and desperate people was allegedly promoting wife/girlfriend-swapping.
“Whats wrong? Pyaar baatne se badhta hai guys!” tweeted Tinder.